Welcome to our self-learning course: “Become a Growth Architect”. Thank you so much for your purchase.

In this course you will: 

• Learn how to successfully drive your growth project from the customer perspective with Jobs-to-be-done (JTBD)

• Dive deep into Customer-Focused Innovation (CFI), a process to make Jobs-to-be-done really actionable and useful. CFI has been proven more than 120 times in many industries, from B2C to B2B, for product to service companies, from technology startups to large corporations 

• Get practical tools, templates and case studies to re-apply on your own growth project

Whether you’re a seasoned Jobs-to-be-done expert or are completely new to this powerful concept, this course enables you to start your customer-focused growth project on your own! We will continuously update the course based on our experiences from our work and your feedback.

Please also don't hesitate to get in touch with us at Vendbridge directly. You can write us here: hello@vendbridge.com or reach out to the managning partner Beat (beat.walther@vendbridge.com) or Yann (Partner, yann.wermuth@vendbridge.com) directly.